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Web Marketing - What We Do

We take the Complexity out of Local Internet Pay-Per-Click Advertising


We put together in one place everything local and regional businesses need to set-up and maintain their local Internet advertising campaigns.

Search sites such as Google, Yahoo!, MSN and Internet yellow-page sites (like Superpages.com) offer one of todays' most affordable and effective advertising opportunities. And they are the ideal way to geographically target local consumers. Just look at the facts: There were 6.8 BILLION searches done in June 2006. 43% of search engine users are seeking a local merchant to buy something offline and 54% of search users have substituted Internet/search for the phone book.

When consumers are looking for products or services from a local business, the chances are good that their search begins or ends on the Internet. So, why don't more businesses advertise where local consumers are looking? Because managing local search advertising campaigns can be extremely complex and time-consuming. Leading Edge handles all of the setup and marketing of your Internet advertising campaigns for you. We ensure our clients ads appear prominently among the search results when the local consumer enters certain keywords on leading search sites, such as Google, Yahoo, MSN and AOL. Since each ad appears in a premium position, it gets the best possible chance to generate a click-through to the local business web site.

But that's not all Leading Edge can do. We can also monitor and track when consumers who have clicked on an ad contact your local business by email or telephone, or print an offer coupon from the site. And we can record prospects calls to your business to ensure telephone inquiries are handled effectively. Because Leading Edge takes care of all the details, our clients can spend more time satisfying local customers and less time finding them.

Web Marketing Advantages:

  • Tap potentially thousands of new consumers
  • Precisely target local buyers
  • Website works for you 24/7, 365 days a year
  • Helps convert online shoppers into customer
  • Get in front of potential clients when they are ready to act